Privacy Policy
1. Introduction
SQFT Real Estate respects your privacy and is committed to protecting the personal information you share with us.
This Privacy Policy explains how SQFT Real Estate collects, uses, stores, and shares personal information when you visit our website, submit an enquiry, download a brochure, request property information, communicate with our team, or use any of our services.
By using this website or providing your personal information, you acknowledge the practices described in this Privacy Policy.
2. Information We Collect
Depending on how you interact with SQFT Real Estate, we may collect information including:
- Full name
- Phone number
- Email address
- Country of residence
- Nationality, where relevant
- Property preferences
- Preferred locations
- Investment budget
- Buyer or tenant requirements
- Property ownership information
- Enquiry details and messages
- Communication preferences
- Information submitted through website forms
- IP address
- Browser and device information
- Website usage and interaction data
- Referral source and marketing campaign information
We only collect information that is reasonably required to respond to enquiries, provide our services, improve our website, or communicate relevant property opportunities.
3. How We Collect Information
We may collect personal information when you:
- Submit a contact or enquiry form
- Register your interest in a property or development
- Download a project brochure
- Request a property viewing
- Contact us through WhatsApp, telephone, email, or social media
- Subscribe to updates or newsletters
- Attend an event or property presentation
- Interact with our advertisements
- Use or browse our website
Some technical information may also be collected automatically through cookies, analytics tools, and similar technologies.
4. How We Use Your Information
SQFT Real Estate may use your personal information to:
- Respond to property enquiries
- Provide requested brochures or project information
- Contact you regarding properties or developments you have expressed interest in
- Arrange property viewings or consultations
- Recommend suitable properties based on your requirements
- Assist with property sales, purchases, leasing, or investment enquiries
- Maintain client and enquiry records
- Improve our website and customer experience
- Measure website and marketing performance
- Provide relevant market or project updates where you have agreed to receive them
- Meet legal, regulatory, compliance, or record-keeping obligations
- Prevent fraud, misuse, or security threats
We will not use your personal information for purposes that are materially different from those described here without an appropriate legal basis or, where required, your consent.
5. Marketing Communications
If you choose to receive property updates, newsletters, new project announcements, or promotional communications, SQFT Real Estate may contact you through channels such as:
- Telephone
- SMS
Where consent is required, marketing communications will be sent based on the permission you provide.
You may request to stop receiving marketing communications at any time by contacting us or using the unsubscribe or opt-out option provided in the relevant communication.
Submitting a property enquiry or downloading a brochure does not automatically mean that you must consent to unrelated promotional communications.
6. Sharing Your Information
Where necessary to provide the service you requested, we may share relevant information with:
- Property developers
- Property owners or sellers
- Landlords
- Authorized real estate partners
- Mortgage or financial service providers where requested by you
- Property management or transaction service providers
- CRM and technology providers
- Website hosting providers
- Email and communication providers
- Analytics and advertising platforms
- Professional advisers
- Government, regulatory, judicial, or law enforcement authorities where legally required
We do not sell personal information to third parties.
Where service providers process personal information on our behalf, we expect them to use appropriate safeguards and process information only for authorized purposes.
7. Property Developers and Third Parties
When you enquire about a development, SQFT Real Estate may need to share your enquiry information with the relevant developer or authorized project partner so that your request can be processed.
Those organizations may have their own privacy policies and data-processing practices.
Where you leave our website or interact directly with another organization, you should review that organization’s privacy policy.
8. Cookies and Website Analytics
Our website may use cookies and similar technologies to:
- Keep the website functioning correctly
- Remember preferences
- Understand how visitors use the website
- Measure website performance
- Analyze marketing campaigns
- Improve content and user experience
- Support advertising and remarketing where permitted
You may be able to control non-essential cookies through our cookie management tool or through your browser settings.
Disabling certain cookies may affect some website functionality.
9. Google Analytics and Advertising Platforms
We may use third-party analytics and advertising services such as Google Analytics, Google Ads, Meta platforms, or similar technologies.
These services may collect technical and usage information according to their own privacy policies.
Where required, non-essential tracking technologies will be subject to the appropriate consent controls.
10. Data Storage and International Transfers
Some of the technology providers used by SQFT Real Estate may store or process information outside the United Arab Emirates.
Where personal information is transferred internationally, we will seek to use appropriate safeguards and comply with applicable data-protection requirements concerning cross-border data transfers.
The UAE Personal Data Protection Law includes requirements relating to the processing and cross-border transfer of personal data.
11. Data Retention
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including:
- Responding to enquiries
- Maintaining client relationships
- Completing transactions
- Meeting contractual requirements
- Maintaining business records
- Fulfilling legal and regulatory obligations
- Resolving disputes
Retention periods may vary depending on the nature of the information and our legal obligations.
12. Data Security
SQFT Real Estate takes reasonable technical and organizational measures intended to protect personal information against:
- Unauthorized access
- Loss
- Misuse
- Alteration
- Disclosure
- Destruction
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
13. Your Privacy Rights
Subject to applicable UAE law and any permitted limitations, you may have rights regarding your personal information, including the ability to request:
- Access to certain personal information
- Correction of inaccurate information
- Updating of outdated information
- Restriction or cessation of certain processing
- Withdrawal of consent where processing relies on consent
- Deletion where legally applicable
The UAE Personal Data Protection Law provides rights concerning correction of inaccurate data and restriction or stopping of certain processing.
To submit a privacy-related request, contact us using the details below.
14. Children’s Privacy
Our property services and website are intended primarily for adults seeking real estate services.
We do not knowingly seek to collect personal information from children for property marketing purposes.
15. External Links
Our website may contain links to:
- Developer websites
- Google Drive documents
- Maps
- Social media platforms
- Mortgage providers
- Property portals
- Other third-party websites
SQFT Real Estate is not responsible for the privacy practices, content, security, or availability of external websites.
16. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our services, technologies, operational practices, or applicable requirements.
The latest version will be published on this page with an updated revision date.
17. Contact Us
For privacy-related questions or requests, please contact:
SQFT Real Estate
10th Floor, New Global Tower, Office 1002
Electra Street, Abu Dhabi, UAE
Phone: +971 50 648 9648
Email: info@sqftestate.ae
Website: www.sqftestate.ae
